00:01:06:24 - 00:01:37:06
Unknown
Jacobo here. I shot this video because my wife asked me a question the other day that got us into an argument and I really realized lots of things were happening in my head, which was vital for our relationship and our business to grow and to be out in the open for everybody to understand. If you don't think your business is going to the direction that you would like and you feel a bit lost, this video might give you a little bit of an insight.
00:01:37:07 - 00:01:59:13
Unknown
I'm sharing my experience with this specific channel, with this specific pet project that is profitable talent. It's a very genuine video. I didn't do this to just get to you. It's a very genuine piece of content that I wanted to share because I think you should know a bit more about us and what's behind the facade. So let me answer this difficult questions.
00:01:59:13 - 00:02:20:15
Unknown
And
00:02:20:15 - 00:02:42:02
Unknown
It's always hard whenever you're trying to start a new business or you start something, you start, for example, you started a new YouTube channel and you want to step on this new YouTube channel that now we call profitable talent. But I never really wanted to step onto what you wanted to do because I knew that you had to have your so-called pet project.
00:02:42:03 - 00:03:27:08
Unknown
And while we created something so big like laser on two tips that we never thought that a channel on ballet would actually take on so much, we didn't know that if it was going to work, it was my project, it was my thing, you know, that was important thing. Like it was something that was mine. The mission of Lazy Dance tips started as you you're not wanting to see me struggle anymore, both as a ballerina and as a as a so newbie teacher out there trying to share her knowledge that after 20 years of dancing, but also what came from it was a place of of struggle, battling against a world that did not resonate
00:03:27:09 - 00:03:49:23
Unknown
with me anymore. And the reason why I put together a laser on steps was not only to share my knowledge, but also to refind the passion that I had. Because I started hating the ballet world, I started hating ballet, which is something that it wasn't like this when I started playing love with. I. And I still am deeply in love with the discipline and with the art and what it gives me.
00:03:49:23 - 00:04:10:02
Unknown
And the fact that for me is an escape. But because it became my job and the politics are there are around the ballet world I hated. And so I thought to the I hate the ballet as a discipline as well. So for me, that was my mission. It's funny because I asked you, why did you want to share your knowledge?
00:04:10:05 - 00:04:33:17
Unknown
Whatever you have learned with profitable talent, with the world. And somehow I felt that you hid behind behind the answer to a very superficial way of wanting to share something. And because, as I mentioned in the beginning, I didn't want to step into what your so-called pet project was, I said, I'll let you figure it out by yourself.
00:04:33:18 - 00:04:58:17
Unknown
So you started with sharing all the strategies for YouTube and I students, Are you happy? And you said, I'm going to I'm going to share because everyone is asking me how we created the YouTube channel and how we made a living out of it. Growing YouTube is never been your mission. All right. So and then I asked you then why did you actually want to grow a YouTube channel?
00:04:58:19 - 00:05:24:03
Unknown
I might be the strategy, the the logical mind, the system side of the things, but without you, I'm like a car without fuel. And you are not all of the things that I am. You've got the emotional intelligence that I want and I envy you that I admire you for. So that's why you are here. Otherwise, it would have been a very boring male channel, and I didn't want that to be.
00:05:24:03 - 00:05:45:16
Unknown
I want I want you to bring some of the joy, some of the sparkle back to me as well, and the joy of what we're doing as well. I was born in a family that was very dysfunctional, right. And my parents got divorced and when I was eight. But they've always been fighting. I always remember my parents being fighting.
00:05:45:16 - 00:06:07:02
Unknown
And the main argument was about money because we were in rich. So every bill at the end of the month would cause an argument. And I just remember arguing about money, money, money, money, money. And there was a very scarcity mindset around all the conversations at the lunch table, dinner table and I loved my parents because I wanted I wanted them to have a different life.
00:06:07:02 - 00:06:28:19
Unknown
I had dreams. I wanted to work in movies and to 3DS and do all of this stuff. But I also wanted to do it because I wanted to show them that doing a crappy job and get paid peanuts for it is not the only way to go about life. It doesn't matter how many times I would say that I needed to prove it and I proved it multiple times.
00:06:29:00 - 00:06:55:10
Unknown
I worked in projects that won VFX Oscars. I traveled the world to show them that I got paid a lot for doing something I loved. It wasn't enough. Then we managed to monetize our talents and go full on on this online thing, move to the country that we want to live in, all of these beautiful things. It wasn't enough because I was trying to fix something that's that was impossible to fix my family.
00:06:55:10 - 00:07:25:05
Unknown
My past was something that was deeply rooted in me. But the main driver for profitable talents is that some people, like we were in 2016, were full of energy, full of fire, full of wanting to share what we learned. And just by following our passion is not enough. Creating videos on YouTube is not enough. You need to know how to not be burnt out by the chains of the views of the subscribers of the algorithm changes, and you can sustain helping people with what you love.
00:07:25:10 - 00:08:01:12
Unknown
Fixing a problem with somebody just by knowing how to do it. Like the actual strategies that would work. Now, I'm not saying forever because email will evolve, social media will evolve, but the philosophy of giving first and reaching out first, showing up, be present, be the guide. It's always going to be there at some level, right? And this project, profitable talent, was born out of that passion for I don't want you to struggle for money anymore.
00:08:01:14 - 00:08:43:18
Unknown
You got to do it. I think we both had in our channel was our own missions. You finally actually opened up really of what it was. Everyone out there is struggling with something. We are not we are not the easy super here is they have it all, figure it out. So we've all we've all been there to fight little, little big demons that we've got inside ourselves, but still doing it anyways and trying to save our younger selves from all the struggle, but also saving our future self from what it has to come.
00:08:43:18 - 00:09:04:18
Unknown
I personally, I've worked on a lot on believing in myself that I could be the bigger person. I could be someone stronger as I was saying in the world, I had a lot of struggles, not as a person physically or, but just because I felt different. I felt that it was for me. I always had to question myself.
00:09:04:18 - 00:09:29:18
Unknown
I also wanted to understand if I was stupid. That, for me is I always felt stupid in that world. I always felt that I never quite got it. So was I. Am I really that that weirdly different or am I? Am I so wrong? Compare it to the the world that I live in, that I'm the one that needs fixing and fixing not everything else that is around.
00:09:29:20 - 00:09:46:15
Unknown
So I needed to prove myself that I wasn't stupid. And even though I have these self doubts that come out every now and then or even fear of judgment, and I'm glad you actually finally turned around and said, okay, that's why it was. My question is like, why? Why are you doing this? I don't understand is not for the strategy.
00:09:46:15 - 00:10:21:00
Unknown
Why? Why do you put together profitable talents? What was the real mission is the real mission is to help our younger self. Who is the younger self? Who is the This is it. So that's why I was trying to understand, because to me, to me there is always a deeper mission is not just a very superficial also feeds the the the the demon that as an entrepreneur or online entrepreneur you face everyone and then you've got downsize.
00:10:21:00 - 00:10:47:12
Unknown
You go down days where you don't want to get out of bed because, I don't know, maybe you had a bad day before and maybe sales are not the level that you expect. And what still makes you get up to your bed, have a shower, get ready for the gym, go back, do some work is because, you know, that may be one phrase that you can do in one video or maybe one client that reaches out and it's going to buy you program your product.
00:10:47:14 - 00:11:08:05
Unknown
You're going to change the course of her life or his life just because of showing up. And I think that's the most important thing for me. It's not about the money, the the lifestyle that I want. Of course I want all of that, of course. But that cannot be the driver because it's it's it's not going to be enough to pick you up when you're down.
00:11:08:09 - 00:11:29:04
Unknown
And I think that's that's the main reason why I wanted to do this. I would like to ask you something and I want you to write it. And I come in to wherever, down here. Tell me what your mission is, because obviously Jaco was mission. It wasn't just about teaching you how to do YouTube or social media, and neither is mine, mine wise to personal by sharing what I knew.
00:11:29:04 - 00:11:53:09
Unknown
It made other people happy and made other dances, adult dances happy. So I want to know what is your mission? Where did it start? What is the struggle that you had that you made? You create a whatever you are teaching right now, because every time that we start a project, it starts from almost like an internal struggle. So what it was that struggle that made you say, That's it, enough, I want to share or I want to help others?
00:11:53:11 - 00:12:12:00
Unknown
Exactly. Like I help myself to take the next step. But then at this point I'm like, Yeah, whatever. But guys, okay. So it's all very touching. But so how do you how do you guys do it then? What is your method? Because some people ask me and like, isn't that clear? Again, it's not clear. It's very, very simple.
00:12:12:04 - 00:12:35:16
Unknown
We are having organic content, so whatever social media, we don't care. It's more like you've got to show up consistently for an audience, not because you are cool and you take pictures of you naked and you get thousands of subscribers for that if when you have any learning channel. So you are teaching people something, you are fixing somebody a problem.
00:12:35:16 - 00:13:01:15
Unknown
Without that, don't even approach us. You're not. You're not for us. But if you have that and you haven't monetized it overall, that's going to be magic waiting for you because our second big pillars is email marketing, which doesn't sound like it should not sound like something that email marketing, meaning use social media to build your email list, nurture your email list like you would do with the best friend.
00:13:01:17 - 00:13:25:15
Unknown
But that strategically position offers and third pillar is actually that irresistible offers that tailor made for the people that are in your ecosystem that raise their hands and said, Yes, I want more from you. That's how you get your impact. Because until somebody pay you for something, they're not going to have skiing and skiing in the games. They're not going to be committed that they're not going to listen to you.
00:13:25:17 - 00:13:47:00
Unknown
So by crafting irresistible offers that make sense to you and to them, that's how you get the transformation that you want to give to the world, the impact that you want to have. You own your own life and your own wallet as well, because you've got to sustain this machine. And then all the testimonials that will feed back in to what kind of content you're going to create.
00:13:47:02 - 00:13:50:06
Unknown
That's our method. It's not rocket science,
00:13:50:06 - 00:14:11:20
Unknown
And I
00:22:13:22 - 00:23:05:14
Unknown
And I