Why Courses Are Dead (and How to Future Proof Your Business) | Ep 89

Courses aren’t going away… but the way most people sell them is.  With AI capable of explaining anything, generic information products are losing value rapidly.

If your business relies on courses alone, sales will eventually dry up. So what actually keeps your business alive and growing in 2026 and beyond?

In this episode, Alessia and I share the two elements that AI will never replace, and how you can start building them into your business today. 

Here’s what we cover:

1️⃣ Why courses are no longer enough to grow online
2️⃣ The rise of community (and how to do it right)
3️⃣ The power of co-creation, and why it makes your offers magnetic
4️⃣ How to build a business that feels exciting to deliver and sustainable to scale

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