All Episodes
Episodes
Why "Proven Methods" Don't Work For Your Business (but they do for your competitors) | Ep 91
Anything works... but not everything will work for you. Just for fun, I decided to craft an online business on paper that Alessia, my wife, would totally hate... even if people made millions with the same model. This...
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Courses vs Cohorts vs 1:1 vs Memberships: Which One Keeps Clients Longer? | Ep 90
Most coaches obsess over the model. "Should I sell a course, a membership, 1:1, or a cohort program?" But the truth is, none of them will work if theyโre not designed for client retention.ย ย In this video, I break down...
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Why Courses Are Dead (and How to Future Proof Your Business) | Ep 89
Courses arenโt going awayโฆ but the way most people sell them is.ย ย With AI capable of explaining anything, generic information products are losing value rapidly.
If your business relies on courses alone, sales will...
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1h With My Mindset Coach: Why Hustle Keeps Failing (and What Works Instead) | Ep 88
In this raw 1-hour conversation with my mindset coach Jordan Lee, we unpack why hustling harder leaves so many entrepreneurs stuck, burned out, or unfulfilled, even when theyโre โsuccessful.โ
Youโll learn:1๏ธโฃ The...
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What "Ballet for Adults" Taught Me About Marketing | Ep 87
When we stumbled into the tiny niche of ballet for adults, it was full of objections, resistance, and reasons why it โshouldnโtโ work. But it forced us to master the fundamentals of marketing, lessons that still shape...
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Why Most Coaches Struggle to Sell High Ticket (And the Framework That Finally Made It Easy) | Ep 86
Struggling to sell high-ticket coaching or consulting offers? Most coaches and creators are. In this video, I break down the 3 blind spots that secretly block client acquisition (your offer, your messaging, and your...
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Writing the Sales Page for My $9 Offer | Start to Finish (Ep. 3) | Ep 85
In this episode of "Watch Me Build a SLO Funnel from Scratch" it's time to write the sales page for what we established to be my main $9 front-end offer. I'm showing you my framework, the way I think and how I write...
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Crafting the $9 Front-End Offer for My SLO Funnel (Ep. 2) | Ep 84
In this episode, Iโm crafting the actual front-end offer for my self-liquidating funnel, starting with just a blank page.
Youโll see how I define:
โฝ The product name โฝThe main headline โฝThe feature stack โฝ And the...
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Watch Me Build a Self-Liquidating Funnel From Scratch (Ep. 1) | Ep 83
In this episode, Iโm building a self-liquidating funnel from scratch, in public.ย No fluff, no โbro marketingโ, just real strategy, real decisions, and real execution.ย ย Youโll see how I think through the offer, the...
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How to Turn 1:1 Coaching into a Membership | Ep 82
Craft and sell your next $10k coaching offer this month. If you're done with overthinking, join us for a 2-day 1:1 intensive to craft your next $10k cash injection with an offer you actually feel good selling.
More...
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7 Steps to Launch Your Next $10k Coaching Offer (Complete Framework) | Ep 81
Craft and sell your next $10k coaching offer this month. If you're done with overthinking, join us for a 2-day 1:1 intensive to craft your next $10k cash injection with an offer you actually feel good selling.
More...
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Your Offer is Not Selling? Fix These 3 Things | Ep 80
Youโve got an offer you know is good, but sales are slow, or worse, non-existent.ย And the first thing you wonder is:ย โIs it the price? The content? Or maybe people just donโt want this?โย
But most of the timeโฆ itโs...
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